Pay Per Click (PPC) Campaigns Cash Building Methods

One of the nice things about the Internet is the countless methods to make money. Whether you have been aware of it or not, tons of people are incomes cold-arduous money by engaged on the web.About 15 years ago, when the Internet first confirmed up at properties and companies everywhere, web sites and e-mail appeared like the most effective issues possible that the Internet might contribute.In as we speak's on-line world e-mails are not the primary way to communicate. Social networks have develop into one of the main methods of communication and they are an integral a part of any profitable weblog and website.

From tiny enterprise startups to unbiased consultants and mega-big multinational corporations, businesses have adopted Twitter, Facebook and LinkedIn as their major communication with their members. The social networking craze can be generating enough traffic for many blog and web site owners to make some additional money, or a main income from ppc programs with Google adsense, Yahoo or Bling.You can make a boat load of money should you place relevant ads in along with your related content. 

Still, the social media, for all their promise, can be particularly troublesome for business to master.It's troublesome for them to discover a strategy to make them pay in a tangible and measurable fashion.As many observers are beginning to note, a model new blended medium that they call social blogging combined with fine pay per click programs often is the next stage within the evolution of regular running a blog for enterprise and social networking.  

A social weblog is a method to take short posts or microblogs and status updates - video hyperlinks, quick messages, photos -and to communicate with those. In conventional running a blog for business, the enterprise weblog sits there and expects users to come read. A twist to this concept particularly with the smaller blogs is to ad a variety of pay per click campaigns and their commercials to make some extra cash from the traffic.With social blogging, all blog updates are sent directly to followers of a business.Typically, shoppers of a specific kind of services or products, go the social blogs so they can talk back to online businesses about constructive and destructive features of their products.

Lets take a look at the Mystarbucks website. Most of the online enterprise by no means thought this kind of weblog would ever fly but of course they were wrong. Though you won't see any ppc programs right here , I believe that Starbuck's is generating a superb sales enhance by having this social weblog online.

What is unique and widespread about this web site is the truth that they invite visitors to recommend new menu items for his or her shops and in addition how their packages is designed. While all of that is pretty common stuff, they took it into social blogging territory after they introduced out their Concepts in Action blog. It's cheap to assume that Starbucks wished to guantee that shoppers have been aware that their enter was making changes on the web site and stores.

Followers of Starbuck's on twitter really get alot more then simply data and coupons. They get a selection of wonderful current occasions data that is geared to their tastes, that they will talk and talk about their choices about.Different firms like Zappos even talk to their customers with one sentence blogs about things their customers have an interest in.

Unlike common enterprise blogs social blogs concentrate on communication utilizing the online however to peoples cell phones. To ensure that focused social running a blog to work on cell telephones your content needs to be very small and posted on a very regular basis.Due to the medium social blogging is directed to the content is much smaller then common blogging however related It is a method of seeing running a blog, and the social media not as two separate kinds of media but as one amorphous thing that includes every part, and advertising corresponding to incorporating pay per click programs is a big part too.

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Social Media Marketing In 2011: Five Top Suggestions For Successful Social Media Campaign

In terms of a profitable social media promotion, the secret is to make fans, followers and relations aren't just reading, however engaging in what you need to say. Usually, engagement is regarded as being pro-lively, however it's equally as necessary to use tools that help set up and disseminate info to give you the finest chance of getting an excellent response. And yes, you have heard it all before... however what have you actually carried out about it? Have you really found a approach to act on all the good recommendation there is out there?

1: Manage Your Crew

At first it is advisable to organize your social life. When you work as a group, who is managing which accounts? Do you will have purchasers you publish on behalf of? Are they posting at the same time as you? These are all questions you'll want to ask so you never double contact someone. By this, I mean, someone asks a question like "Where do I discover info on your return policy?" and three totally different individuals all reply to that same person. It's reply inundation and a major turn off. Even if you're a "one man band" chances are you'll put on different social hats. Setting your self up with completely different "workforce" views (even in case you're alone) helps keep you organized and on task.

2: Geo-Target

By no means below-estimate the facility of local. Do you know that the majority tweets are actually geo-tagged even when not despatched from a cellphone? Use this to your advantage by searching what's being stated about your industry in your location. A restaurant monitoring all tweets about their cafe within 20 miles has an ideal chance to send somebody a "thanks for eating at my restaurant, mention this tweet code and get 10% off your subsequent meal!"

3: Stop UP Ignoring LinkedIn

LinkedIn remains to be, to some extent, the purple haired step little one of the "big 3," behind Twitter and Facebook. However for advertising, there's a huge opportunity. Begin LinkedIn Teams and start building a following around your model, and submit to it regularly. Get the LinkedIn share plugin on your site.

4: Provide Credit Score

RSS posting is a good way to maintain info going out to your followers and followers, but what if the knowledge just isn't yours? Be certain that to mark "RT @" the individual, or "So and so wrote an awesome post." You don't want your streams to be cluttered with so much info that your following has no thought what's important. Also, folks have a tendency to love being talked about, and there is a good likelihood if you're posting someone's feed, they may post yours in return, so let them know!

5: Be Consistent

Granted, you may't be at your social media dashboard at all hours of the day, however it's essential to have content material going out to hit on a regular basis zones it's essential work together with. Schedule some posts up for if you're away (or sleeping) to keep all corners of the world engaged. Just make sure you be ready to reply as quickly as you get your pc began the subsequent day.

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Ten recent algorithm changes

Today we’re continuing our long-standing series of blog posts to share the methodology and process behind our search ranking, evaluation and algorithmic changes. This summer we published a video that gives a glimpse into our overall process, and today we want to give you a flavor of specific algorithm changes by publishing a highlight list of many of the improvements we’ve made over the past couple weeks.

We’ve published hundreds of blog posts about search over the years on this blog, our Official Google Blog, and even on my personal blog. But we’re always looking for ways to give you even deeper insight into the over 500 changes we make to search in a given year. In that spirit, here’s a list of ten improvements from the past couple weeks:

• Cross-language information retrieval updates: For queries in languages where limited web content is available (Afrikaans, Malay, Slovak, Swahili, Hindi, Norwegian, Serbian, Catalan, Maltese, Macedonian, Albanian, Slovenian, Welsh, Icelandic), we will now translate relevant English web pages and display the translated titles directly below the English titles in the search results. This feature was available previously in Korean, but only at the bottom of the page. Clicking on the translated titles will take you to pages translated from English into the query language.
• Snippets with more page content and less header/menu content: This change helps us choose more relevant text to use in snippets. As we improve our understanding of web page structure, we are now more likely to pick text from the actual page content, and less likely to use text that is part of a header or menu.
• Better page titles in search results by de-duplicating boilerplate anchors: We look at a number of signals when generating a page’s title. One signal is the anchor text in links pointing to the page. We found that boilerplate links with duplicated anchor text are not as relevant, so we are putting less emphasis on these. The result is more relevant titles that are specific to the page’s content.
• Length-based autocomplete predictions in Russian: This improvement reduces the number of long, sometimes arbitrary query predictions in Russian. We will not make predictions that are very long in comparison either to the partial query or to the other predictions for that partial query. This is already our practice in English.
• Extending application rich snippets: We recently announced rich snippets for applications. This enables people who are searching for software applications to see details, like cost and user reviews, within their search results. This change extends the coverage of application rich snippets, so they will be available more often.
• Retiring a signal in Image search: As the web evolves, we often revisit signals that we launched in the past that no longer appear to have a significant impact. In this case, we decided to retire a signal in Image Search related to images that had references from multiple documents on the web.
• Fresher, more recent results: As we announced just over a week ago, we’ve made a significant improvement to how we rank fresh content. This change impacts roughly 35 percent of total searches (around 6-10% of search results to a noticeable degree) and better determines the appropriate level of freshness for a given query.
• Refining official page detection: We try hard to give our users the most relevant and authoritative results. With this change, we adjusted how we attempt to determine which pages are official. This will tend to rank official websites even higher in our ranking.
• Improvements to date-restricted queries: We changed how we handle result freshness for queries where a user has chosen a specific date range. This helps ensure that users get the results that are most relevant for the date range that they specify.
• Prediction fix for IME queries: This change improves how Autocomplete handles IME queries (queries which contain non-Latin characters). Autocomplete was previously storing the intermediate keystrokes needed to type each character, which would sometimes result in gibberish predictions for Hebrew, Russian and Arabic.

If you’re a site owner, before you go wild tuning your anchor text or thinking about your web presence for Icelandic users, please remember that this is only a sampling of the hundreds of changes we make to our search algorithms in a given year, and even these changes may not work precisely as you’d imagine. We’ve decided to publish these descriptions in part because these specific changes are less susceptible to gaming.

For those of us working in search every day, we think this stuff is incredibly exciting -- but then again, we’re big search geeks. Let us know what you think and we’ll consider publishing more posts like this in the future.

Posted by Matt Cutts, Distinguished Engineer

Article Source: http://insidesearch.blogspot.com/2011/11/ten-recent-algorithm-changes.html

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Google+ Pages Now Available For All Nonprofits

Article Source: http://blog.google.org/2011/11/google-pages-now-available-for-all.html

We’re committed to building online tools that help your nonprofit grow and thrive. One of our goals is to make it easier for you to connect with the millions of people who come to Google each day looking for organizations and causes to connect with. An important part of that connection is the lasting relationship you develop with your various constituents.

We want to make sharing online more like it is in the real world. That’s why the Google+ team introduced Google+ Pages - a new way to have customized conversations and interactions with your constituents - volunteers, donors, fans & more. Google+ is a great place for you to connect with consumers who are passionate about your cause.

With the launch of Google+ Pages, any cause, nonprofit or organization can now have a presence on Google+. We’ve compiled a few Google+ tips to help your create your Google+ profile, start posting, grow your circles, start a hangout, monitor the conversation and tell the world that your nonprofit is on Google+. A few organizations, Pencils of Promise, Save the Children and Museo del Prado, have started their own Google+ Pages. We hope their early work gives you some ideas & inspiration for your nonprofit’s Google+ page.

The Google for Nonprofits team is on Google+ too! Check out our Google for Nonprofits Google+ page and add us to your circles. We'll post community questions, host hangouts so you can meet the team & hear from experts, share tips & engage users in an ongoing conversation about nonprofits and technology.

There are also many resources to help you stay up-to-date on the latest news from Google+. We’ll post new information about Google+ for nonprofits on the Google for Nonprofits blog. Check back this week for more information about how nonprofit organizations can utilize Google+. You can also follow the Official Google blog to keep up with the latest Google+ product news and updates. If you need additional help with your Google+ page, check out the Google+ Help Center or post a question in the Google+ Page Discuss.

We look forward to connecting with you on Google+.

Posted by Leslie Hernandez Dinneen, Google.org Team

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Search Engine Optimization Content Writing: Five Strong Tips For Writing Outstanding Content.

Search engine optimization content writers are expert people who write qualitative material for search engine marketing Organizations to ensure that search engine can provide top rankings to this article. If you're a brand new entrant in this field and feeling low because you are missing in concepts pertaining to SEO content then, you'll be able to observe these tips mentioned below:

1. Very first thing that must be identified is that SEO content are usually not plagiarized. These articles are written utilizing reference posts however not copied in any respect so, one should jot down every factor in one's own words. Selecting exact area of interest can be wonderful choice as you'll be the pioneer in that niche. The concept that is promoted by you must make sense in accordance with the topic. The thought should not disturb the main movement of the article or else your content is more likely to be kept low profile by visitors. Readers would not pay any heed to such posts as they will be requiring these content which supplies information to them. 

2. Search engine optimization content are stuffed with key phrase density as these key phrases would highlight the importance of posts from search engine viewpoint. Search engine will rank that article greater which possesses related and popular keywords. For this purpose, they use particular algorithms and indexations so that ranking of particular content can be done.  

3. You must have faith in your self and should plan to produce ample material regarding specific content? It's best to check if you might be having competition with any person else or not. If any individual else is writing on that topic already, then attempt to write that topic with another aspect. The job of search engine optimization article writers could be regarded up for this goal and one can gain actual recognition. 

4. SEO content writing is an intellectual writing and this writing is completed for the readers basically. search engine marketing article writers are well known for using crisp language, so, you need to apply correct words. Credibility is one thing which is the necessity of most of search engine marketing companies. It's best to all the time bear in mind one thing that at some point you will be writing for big firms so, you must sharpen your abilities in this direction. 

5. Search engine optimization article is totally different from normal writing and this writing would require specialized talent. Secularization of target audience will also be effective within the long run. Consistent type needs to be adopted for particular page.  

Presently, one can find SEO content writing companies which might promise you to provide SEO-friendly posts. These firms will supply you qualitative writings and professionalized writers of these organizations supply valuable services pertaining to excellent article. The content of these organizations is skilled and so far as research is concerned, these firms will come out with finest. The writers of these companies can write on any thing under the sun be it documentary, customized stories to name a few. So, SEO article writing is very expert writing that requires and one can attain expertise in one's content utilizing above-mentioned tips. A search engine optimization firm wish to use the services of skilled search engine optimization writers.

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Never Ending Debate: SEO Freelancers Vs SEO Company for Quality SEO Services

A lot debates nowadays; most specially between companies and institutions ready to enterprise into internet marketing and marketing is whether to employ an SEO Firm or a SEO Freelancer. The confusion for that is quite minimal, as you'll be able to see, each can do link building and article submission service, and both, more often than not, have the credentials to be able to drive more site visitors to any given website, most especially if the freelancer has been working and has had a variety of experience below his/her belt.

Nevertheless, there are still a whole lot of differences between an SEO Firm and a SEO Freelancer and here are a few of them.? Each offer the same forms of seo services. Both do link building and article submission service, and will provide good and high quality service. The one problem is, there's a huge tendency that freelancers will not be able to ship as anticipated, as freelancers haven't got standards and more often than not, do not train. They only rely on your standards, which means, they do not work their finest, unlike in most search engine marketing Firms wherein the writers and people which are included in the staff have requirements to follow and their articles are edited and dissected completely to make it possible for they're effective in delivering what a client wants and deeds.? SEO Freelancers are freelancers and no matter how good they may be, they'll nonetheless be freelancers.

Now, what does that mean? This merely simply manes that they won't be capable of work on enormous projects more often than not, considering that the majority freelancing individuals and teams lack the instruments, time and work pressure with a purpose to work on something that is on an enormous scale.? It's a given that most freelancers will and do have expertise in doing search engine optimisation-related jobs, however, not all will be able to deliver as promised and as expected. Additionally, there is no sure manner to ensure that a freelancer will be capable to ship, as most don't have portfolios, and for people who do, their portfolios aren't that good, as compared to working with companies whereby those that write are sometimes different from those that edit them, that submit them, which makes their work more organized and much cleaner compared to freelancers.? Given that they are freelancers, they won't be capable to work full-time on any given mission and even so, they don't comply with a strict rule with regards to time as most are simply self-enforced which might easily be bypassed, in contrast to in companies wherein writers are required to submit one thing on a certain day, and failure to take action will result into a form of punishment or sanction.? 

Unfortunately for freelance fans out there, search engine marketing Firms are just more reliable in the case of high quality and quantity. They can work on plenty of initiatives on the similar time, with out compromising the quality of their merchandise and their results are often higher and more guaranteed. The only problem is, SEO Firms are generally more expensive than freelancers, so, you may should preserve that in mind.

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Googlebot Learns to Read AJAX/JavaScript Comments

Google's search robot has been improved; it can now read and understand certain dynamic comments implemented through AJAX and JavaScript. This includes Facebook comments left through services like the Facebook social plugin.

As first noted by Digital Inspiration, the Googlebot seems to have picked up a neat trick: the ability to index the comments on specific pages, even when those comments are made through an AJAX/JavaScript format that wasn't previously searchable.

This change was confirmed in a tweet from Matt Cutts. His comment ("Googlebot keeps getting smarter. Now has the ability to execute AJAX/JS to index some dynamic comments.") gives an indicator of the limitations on the update. It seems that the changes were built for a specific sort of content; not all comments built in AJAX/JS will be included, and it's not a universal change that allows all dynamic content to be indexed.

It is a good indicator for things to come, however. As the Googlebot gets better at understanding dynamic page elements, JavaScript and Flash will become safer for designers to use. While we're not to that point of complete safety just yet, an advancement such as this one points us toward a light at the end of the tunnel.

In the meantime, webmasters can approach dynamic commenting options with less concern for the potential SEO consequences, and users will gain access to the large amount of content posted directly to these AJAX/JS-based mediums.

It's not yet certain what other SEO or user impact this will have; the possibility of link-juice being passed from these comments, the comments leading to an increase in social search rankings, or the inclusion of these posts in real-time search have yet to be tested or explored.

Article Source: http://searchenginewatch.com/article/2122137/Googlebot-Learns-to-Read-AJAXJavaScript-Comments

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Google Opens Dynamic Search Ads Program

Google has announced a new feature for AdWords called Dynamic Search Ads. With Dynamic Search Ads, Google will index your site frequently for changes, take the keywords from your website, and generate a highly dynamic search ad based on search queries in Google that you don't have set up in AdWords.

Google will dynamically generate a headline based on what was searched on Google. This would be totally separate from your other campaigns and if a keyword was searched that you were already bidding it would not be eligible to show. It would compete normally in AdWords with other people competing for that particular keyword or keyword phrase.

One important thing to note about this is that that you write the body of the ad while they dynamically insert the headline of the ad.

It's estimated that 16 percent of search queries that happen on Google each day have never been searched before. Dynamic Search Ads helps with all the random searches each day by allowing advertisers a new way to target relevant searches to their website with dynamic ads that are generated from your website content.

Google hopes to achieve "broader exposure" with this tactic and help you to get more targeted people coming to your website. In my opinion this is another ploy to make more money over helping people out, but it's a step in the right direction and at least they are helping people at the same time. Google is reporting that advertisers in their pilot program are seeing a 5-10 percent increase in clicks and conversions while getting an overall positive ROI.

Lawrence Cotter, General Manager at ApartmentHomeLiving.com said: "Using Dynamic Search Ads increased conversions by almost 50% with an average cost-per-conversion that's 73% less than our traditional search ads. Dynamic Search Ads are doing a really good job finding the right searches to tap into, creating good ads, and getting visitors to the most relevant page on our site."

With the new Dynamic Search Ads you are in control of your ads. If you want them showing for your whole site you can. You can even drum it down to a specific page within your website.

I'm looking forward to promoting pages within the site that contain certain words that I put in there. I can basically target any page or pages with certain keywords in them.

This should help very large clients that have thousands of pages that don't want to sift through all of them to find which pages they want to promote. Now they can give Google the keywords to look for in their site. Google will dynamically put up ads based on the content that is on those pages.

Reporting will remain the same as any other campaign. You will be able to see everything and compare it with current AdWords data. You will still be able to adjust your max CPC bids and negatives. Many third party tracking systems are supported, although it sounds like there may be problems with a few.

If you would like to sign up for the beta program, you can join by contacting your Google representative or sign up here. Doesn't look like you'll be able to get in right this second and as of right now no expected date has been released when they will open this up to everyone.

Article Source: Search Engine Watch

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How to Get PR1 to PR5 Backlinks to Your Website for Free

Hi Friends, I hope you enjoyed reading my last post of “How to create 2500+ free backlinks to your website” and must have created a good no of backlinks to your website. Now today i am going to discuss a method which can help you to get PR1 to PR5 backlinks to your website for free.

As all seo consultants may know the importance of high page rank backlinks. They help a lot to boost your rankings and also achieve quality traffic for your website. After the panda update it is quite difficult for link builders to create backlinks as they did in the past. Still they try comments on high page rank blogs which are most of the times not approved by the moderators. So it’s really a very hard task of getting high page rank backlinks to your website and its time consuming too.

But do not worry; I have a very easy and simple solution for your problem. Just you need to apply the same basic seo techniques and tools that are available for free and very familiar to you. So what’s that, you just need some basic tools .i.e. SEO Quake extension for Firefox or Google Chrome as suitable to you and basic search knowledge on google for finding sites that will help you to create backlinks for your website.

So which are that sites and how we are going to find them? This question is again and again coming in your mind right. You all are very know to this sites and after the panda update this sites have also achieved good value from google. So now not wasting much time I shall tell you that which sites are they. “Squidoo” and “Hubpages” this are the two sites from where you are going to get high page rank backlinks. Now you all may say that what a bullshit type of joke is it, as we all know that the newly created lens and hubpage do not hold any page rank value. Yes you are right but we are not going to waste our time in creating a lens or a hubpage. So you may be asking how we can get high pr backlinks?

We are going to create backlinks from the lenses and hupages that are created by any other person and which holds high page rank and also achieves a good amount of traffic that can be redirected to your site. But how to do so? It’s very simple and easy to achieve. You just have to follow few simple steps and you are done. Within minutes you will get a huge list of high page rank squidoo lenses and hubpages and then you will be able to create large no of high pr backlinks to your website. Just you have to follow certain steps as mentioned in the below video and you will achieve quality backlinks that will boost your rankings in search engines and also help you to achieve quality traffic to your website. Watch the below video.

So friends did you find the above technique useful for creating free backlinks on high page rank web properties instantly. I found maximum page rank of squidoo lens and hubpages of PR5 for this reason I gave it as PR1 to PR5 backlinks. I know that there must be a question in all of your minds that squidoo comment links are nofollow, but the search method i showed you gives maximum results of dofollow links. You can try this on your own and share the results in the comment section below. This backlinks are more powerful then blog comment posting, so I request you all to try it once and see the difference on your own. I have discovered 3 footprints which are very useful to search this type of pages. Kindly find the 3 footprints below. If any suggestions then do share in the comment section I shall get back to you there.

Foot Prints:
“ KEYPHRASE + site:squidoo.com + “0 points” “
“ site:HubPages.com KEYWORD "Hot Hubs" “
“ site:www.squidoo.com "Squidoo : Tags" KEYWORD “

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How to Create 2500+ Backlinks to Your Website for Free

Hi friends, this is my first post to my new blog. I hope you may all enjoy reading my blog posts. I have started the new blog to share my new experiences and the new tricks i used to optimize my websites/projects that help me to achieve top 10 rankings in major search engines.

Now a day’s ranking in the top positions of Google is been quite competitive. But as all knows that the awareness of internet is just growing in India along with the importance of search engine optimization for any website. But still it will take over a year or two for people in India to know the actual importance of Search Engine Optimization & Search Engine Marketing. Now the seo consultants can actually identify the competition they are going to face in future. But it does not bothers me as seo is my passion and I love learning new methods of how can I rank my website with highly competitive keywords in the top 10 position in major search engines. As some on has truly said that “SEO is a challenge you face every movement” and I love to “challenge a challenge”.

Search Engines are smarter then all humans. They are frequently changing their algorithms, so are implementing new techniques for users and new webbies to find quality results for the search terms they are looking for. So if a seo consultant is not updated with the new algorithms and its adverse effects on rankings then it’s sure that I will not be able to rank his website/project in the top results. So it is must and necessary for an seo consultant to be updated with the new algorithms of search engines and also must change his seo strategy accordingly.

Now in 2011 with the new “Panda Update” from google it’s really difficult for link builders to create backlinks which can actually boost their rankings in search engines. But for an expert seo consultant it’s not so difficult, as he knows how he can and how to play with the new algorithms of search engines because “Experience Makes a Man Perfect”. In this post I shall be sharing a simple but effective method of creating 2500+ backlinks in just few minutes. You do not have to strain on going to number of directory sites or social bookmarking to create backlinks for your website. You can just do it in few clicks. You just have to follow a few steps and you are done. You will create 2500+ backlinks which will boost your rankings in search engines and will also fasten your indexing rate. Just follow the simple steps as shown in the video given below.

I hope you all liked the simple and the effective method of creating 2500+ backlinks in just few clicks. This is a very simple method is use to create backlinks along with other all backlink activities like directory submission, social bookmarking, article submission and many more. I shall be sharing a unique and easy method of acquiring backlinks form high pr sites in my next post. This backlinks are indexed instantly by search engines and which are more beneficial then blog comment posting.

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